In 1965, Ms. Raffaella Curiel, the third generation of CURIEL, became the first designer to integrate art painting with haute couture, establishing a common language with the international fashion community through the beauty of art. Her unique artistic vision and creativity have won her numerous awards, including the highest honor, Knights Grand Cross of the Order of Merit of the Italian Republic, and the Golden Tile of Milan.

Ms. Raffaella Curiel has transformed art into clothing, bringing it to the lounges of La Scala Theatre and to the halls of prestige around the world. As soon as her studio at CORSO MATTEOTTI was established, CURIEL became the undisputed protagonist of the new Milanese society, thanks to its aristocratic fabrics and crisp, highly recognizable lines. This fast, free and modern CURIEL aesthetic represents the true spirit of Milan.

Endless aspects make up her personality and she is always fascinated by different artistic fields. The works of the greats such as Picasso, Van Gogh and Klimt are perfectly translated into an enduring high fashion collection and elevated to the paradigm of perfection with her refined Italian taste. Simple but exquisite, sensual but not kitsch, the work of this pioneer of Italian fashion has been the subject of a veritable exhibition and has been officially awarded many honors, including the Knights Grand Cross of the Order. Ms. Raffaella Curiel has always followed her intuition, updating the classics with infinite variations while remaining true to herself, using clothes to boost without dominating, to enhance without being ostentatious, to express sophistication without being just an exercise. She produces beauty, in which the outer skin magically becomes an extension of the wearer's personality. Her desire to make things happen, to create, to pursue her philosophy, is one of the hallmarks of a true Made in Italy.